Nexstar Escapes is a tiered approach that allows Nexstar Account Executives to match the appropriate Advertiser reward level to the size of the advertising opportunity. Larger incremental advertising opportunities need bigger rewards to help close business (Fly Aways / Drive Aways). Smaller deals can get done with a lower cost reward offer (Stay Aways).
Nexstar Escapes Reward | Target Incremental Advertising Opportunity4> |
---|---|
Stay Away At-Home Experiences | $10,000 - $20,000+ |
Drive Away Regional Long Weekends | $20,000 - $40,000+ |
Fly Away All-Inclusive Escapes | $40,000 - $60,000+ |
Fly Away Luxury Escapes | $60,000 - $80,000+ |
Fly Away Premium Escapes | $80,000 - $100,000+ |
Use Escapes to Close Incremental Advertising Business
QUALIFY
Target advertisers with new or incremental
spending potential.
PITCH
Create a great media plan to help them
grow their business.
CLOSE
Close the sale with introduction of Nexstar Escapes
award opportunity.
Download Nexstar Escapes Marketing Materials
- Stay Aways Materials
- Stay Aways Sales Flyer (PDF)
- Drive Aways Materials
- Drive Aways Sales Flyer (PDF)
- Austin (PDF) | Big Sur (PDF) | Branson (PDF) | Chicago (PDF) | Gatlinburg (PDF) | Hilton Head (PDF) | Lake George (PDF) | Lexington (PDF) | Mackinac Island (PDF) | Miramar Beach (PDF) | Santa Fe (PDF) | Washington, DC (PDF)
- Drive Aways Sales Flyer (PDF)
- Fly Aways Materials
- All-Inclusive Sales Flyer (PDF) | Los Cabos (PDF) | Playa Mujeres (PDF)
- Luxury Sales Flyer (PDF) | Charleston, SC (PDF) | Colorado Springs, CO (PDF)
- Premium Sales Flyer (PDF) | Maui (PDF) | Puerto Rico (PDF)
Confirm Advertiser Commitment
Select the appropriate level Nexstar Escapes Advertiser Commitment Form, and complete with the agreed upon incremental advertising commitment. Once countersigned and fully executed, email the completed form to travelbooyah@mediaascentassociates.com. Qualification deadline is December 31, 2021, and travel must be completed by June 30, 2022.
- Stay Away Commitment Form (recommended for $10,000 to $20,000+ incremental advertising commitment)
- Drive Away Commitment Form (recommended for $20,000 to $40,000+ incremental advertising commitment)
- Fly Away All-Inclusive Commitment Form (recommended for $40,000 to $60,000+ incremental advertising commitment)
- Fly Away Luxury Commitment Form (recommended for $60,000 to $80,000+ incremental advertising commitment)
- Fly Away Premium Commitment Form (recommended for $80,000 to $100,000+ incremental advertising commitment)
Team Escapes Takes It From Here
Once we receive your Advertiser’s Commitment Form, we take it from there. We’ll send your advertiser an email confirming their commitment, and follow-up with periodic emails promoting the travel or at-home experience they selected.
Then, once we are notified that the advertising commitment is met, your Advertiser will be contacted by their personal Nexstar Escapes concierge who will take care of all the details.